Photography

Updating up the editorial calendar for your brand’s social media channels can feel like a never-ending task. It can be a challenge to provide up-to-date and relevant content for your followers. If your well is running dry, try these ideas. Of course, customize the content...

Instagram has more engaged users per post than either Twitter or Facebook. That means on average, each post on the image sharing site will have more comments and shares than the other two, arguably more well-known social media platforms. Savvy brands have been quick to realize...

When you close your eyes and imagine your target audience can you see her/him/them clearly? If not, that’s hurting your business. Whether you’re in business to customer sales, or business to business sales—and whether you’re selling sports equipment or gourmet chocolate, you’ve go to have...

Regardless of what type of Instagram account you hold, chances are that there is at least one celebrity talent or mogul that you follow. In fact, Instagram’s major daily contributors are celebrities. There’s a lot you can learn from celebrity Instagram accounts—what NOT to do,...

They litter the streets and gutters, they end up in the washing machines and dryers, they get used for tossed gum, and thrown into the mezzanine of wallets, drawers and handbags. What are they? They are business cards—the solid foundation in garnering business leads and...

One of the best parts of social media platforms means that anyone can put their selves out into the world. You can publish your words for others to see, or you can belt your heart out to a cover of one of Adele’s most difficult...

“Are you on Snapchat?” It’s a question that almost everyone has heard in the past couple of years. The app that was created by a couple of college kids for a school project (yes, you read that right), has taken over the social media world....