Publicity

We don't have to tell you that social media is a BIG deal. You already know. But, did you know that the conversation around "employee social accounts" is just getting started? Your employees reflect on you and your brand--regardless of their position and interaction with...

Don’t let your website catch a dose of the winter blues. There are plenty of simple things you can do to freshen up the way your website looks, feels and operates. Take a few moments to reconsider the purpose of your site, study your analytics...

If your business is going to participate in a larger event like a roadshow or festival, you’re going to be competing for attention with every other stall holder. It’s not a bad thing – attendees are there because they are interested in experiencing what’s to offer....

Instagram has more engaged users per post than either Twitter or Facebook. That means on average, each post on the image sharing site will have more comments and shares than the other two, arguably more well-known social media platforms. Savvy brands have been quick to realize...

The nineties were synonymous with a lot of things. Matchbox Twenty was one of them. Whether were were the grunge kind, the pop kind, or the sole alternative, you knew the name and you knew at least three songs. And if you know them well...

Everyone is pretty familiar with the Pepsi incident by now. If you drink sodas, or have been even slightly familiar with the name ‘Kardashian’, then you probably know what we are referring to. So much backlash came from the Pepsi commercial of three weeks ago,...

Instagram has been around for some time now. Most business owners who utilize this social platform feel pretty confident in their images and overall appearance of their feed. However, as this Instagram world becomes more popular for business, more familiar to consumers and more controlled...