It took a while for social media to catch on and for companies to see it as the viable exposure opportunity it has become. Once it did catch on however, there was no stopping it. Unfortunately, that means many social media accounts weren’t ran responsibly...
“The medium is the message.” This phrase, coined more than 50 year ago by media theorist and cultural icon Marshall McLuhan, became a go-to phrase for media professionals and laypeople alike to describe the ways communication mediums (such as newspapers, television, radio, and, in more recent years, social...
The Art of Coffee: How The Daily Press CLT Used Instagram to Become Charlotte's Best-Kept Secret Everyone has a story about how they found their favorite “hidden gem” shop or restaurant--stumbling upon it by accident on a snowy night, going to it on a first date,...