Publicity

As the world becomes increasingly mobile customers are reaching for products that should ideally be at arm’s length. Customers are hoping that search engines can use their location every time they do a search. Searches like these have increased by 150% in recent years. This...

New businesses have many opportunities to grow each and every year. With emerging technologies that can make a huge difference to the way we work small businesses can be taken to the next level. Here are 4 top technology trends that can make your business stand...

Social media influencers are in hot demand these days. Informal, genuine relationships have been built by people sharing their love of products in an authentic way. Brands are on the hunt for ways to express the value of their products and social endorsement has always...

E-commerce relies on having potential customers find the website in the first instance. Increasing traffic is a reliable way to increase sales. Everyone in e-commerce knows that blogging is a strategic way to get more sales but, so few traders do it. That’s a shame...

The first step to online sales may be to have a high-quality product but if your ecommerce site is poor, you’re not going to get anywhere. Whether it’s for yourself or a joint venture, there are steps you can take to ensure your ecommerce site...

While many large retail brands are closing brick and mortar shopfronts, there is a small but striking trend swinging in the opposite direction. Savvy startups are branching out from their digital-only environment and opening up lean shopfronts that bring the online experience to life. How are...

Running a small business usually means juggling plenty of responsibilities at once. There is only so much a person can do before the results of split focus start to impact effectiveness. When it comes to marketing, many small business owners underestimate the amount of time...