Firefox Asks Public For Opinion On New logo: But Who Should You Ask About Your SMB Brand?
Firefox is refreshing its brand and it’s asking users for opinions. Parent company Mozilla has long been known for its focus on securing online privacy, and it’s also known for a comfortable level of end-user engagement. As the company expands its presence and offers...
Five Good Reasons To Hire A Marketing Company For Your SMB
Running a small business usually means juggling plenty of responsibilities at once. There is only so much a person can do before the results of split focus start to impact effectiveness. When it comes to marketing, many small business owners underestimate the amount...
What PR Lessons Can Businesses Learn From The Papa John’s Scandal?
Over the last few months, US pizza chain Papa John’s has come under intense scrutiny, thanks to the poor behavior of CEO and brand ambassador John Schnatter. His choice to use inflammatory language in the workplace (amongst other charges) has cost the company dearly...