How Entrepreneurs & SMBs Can Capitalize On E-Commerce Trends
Entrepreneurs often need to move quickly in the marketplace. If you can identify a gap in the market or spot a trend, you can quickly establish an e-commerce site to capture early trade and build a solid customer base. Small and medium businesses can also build solid...
How A Logo Redesign Can Be Part Of A Fresh New Image
Logos often form the center of a brand’s marketing strategy. Color schemes and styles are all informed by it. A lot of planning, thought and research is put into selecting every component of the image. Of course, this effort is invested so that customers learn to...
Why Simplicity Is Key In Branding And How The US Open Redesign Proves It
The nature of branding is changing. Digital space is king and above all else, a brand must be able to be identified through the tiny profile images on social media channels. In this new world, intricate detail, drop shadows and fussy images just don’t translate. Look...